Forbes contributors publish independent expert analyses and insights. The author of many tech books, Michael Ashley covers AI and Big Data. If you’re anything like me, your phone rings all day with ...
The cold call is dead, at least for smartphones. But the phone conversation itself hasn’t lost its value; only the path to it has changed. Apple and Google have now both introduced technology that ...
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Cold Calling Techniques

Cold calling isn’t dead, it’s just evolved. While digital channels dominate modern sales conversations, picking up the phone to start a relationship with a prospect who’s never heard of you remains ...
“Our conversations aren’t just about selling software. We’re asking, ‘How do you run your business? Where are the inefficiencies? Where can AI and automation make you more competitive?’” says Bryan ...