Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...
The first wave of this advertising trend emerged last year. Polaroid and Heineken both launched billboard-centric campaigns ...
Forbes contributors publish independent expert analyses and insights. Dan Gingiss covers news impacting your customers and employees. Everything about artificial intelligence tends to move at warp ...
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McDonald's pulls controversial AI-generated ad after week-long release: Here's what happened
McDonald’s Netherlands AI-generated commercial leaned on scenes that critics say looked distorted, cynical and out of touch with the holiday spirit McDonald's Netherlands released a Christmas ad on ...
Jeep recently launched an advertising campaign leveraging artificial intelligence-generated imagery. The marketing tactic stands to save companies time and money. Experts compared ethical concerns ...
Coca-Cola is doubling down on AI. On Nov. 3, Coca-Cola released its latest “Holidays Are Coming” ads on YouTube, and for the second year in a row, some of them are generated with artificial ...
Gen AI is opening TV advertising up to brands that once couldn’t afford it, but questions remain over accessibility, quality ...
On Friday a Reddit user posted an image taken at an H-E-B grocery store that showed an in-store advertisement allegedly ...
Overview: AI enables teams to speed up content creation while cutting costs and production time.Smart use of artificial ...
Roku founder, chairman and CEO Anthony Wood has some big predictions about the pending impact of generative AI on Hollywood — ...
McDonald's Netherlands released a Christmas ad on YouTube on Dec. 6 themed as "the worst time of the year" The ad quickly drew backlash, with many critics condemning its AI use and negative theme ...
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