Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Have you ever heard or saw something that left your body tingling? A gentle ...

Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

If you’ve spent any time watching YouTube, listening to comedy podcasts, or reading internet comment threads, you’ve probably come across the phenomenon known as ASMR — or, “autonomous sensory ...

Common ASMR triggers include whispering, hair play, and ear brushing. Not all people experience a positive response or any response to these triggers, though. ASMR, or autonomous sensory meridian ...

What do the sounds of whispered affirmations, page-turning, and tapping fingernails have in common? What about the sight of slow hand movements, soap being gently cut to pieces, and hair being brushed ...

Since it was first teased last week, ARMYs around the world have been eagerly anticipating BTS taking on ASMR, and the time has finally come. From guessing games featuring Bangtan music videos to a ...

The Chinese government’s anti-pornography office announced earlier this month that video streaming services in the nation need to “thoroughly clean up vulgar and pornographic ASMR content.” And while ...

A FEW years ago, I sat down in my home office and clicked through to a YouTube video. In it, a woman slowly folded towels on a table, while talking in a gentle whisper. Almost immediately, a warm, ...