Thomas Edison famously said that genius requires “1% inspiration and 99% perspiration.” Edison’s third criterion for would-be innovators is less well-known but perhaps even more vital: “a logical mind ...
Sometimes a complex health concept is best explained through an analogy — an easily understood comparison of two different ideas. A medical analogy can be an effective communicative tool for any ...
Richard Fontaine and Vance Serchuk consider the different historical examples that policymakers and politicians cite in their foreign policy arguments: In their choice of historical analogy, ...
Very useful for attracting attention and making ideas, abstractions, and technical explanations concrete, analogy is a very effective tool for persuasion and clarification. But beware, some authors ...
Every business needs a vision statement that summarizes its purpose. Your vision statement should also neatly wrap up your strategy or what’s special about you — that is, your market differentiators.