This post is Part 1 of a two-part series. The success story of applied behavioral science began with the publication of popular science books more than 15 years ago showing that people make suboptimal ...

Social media contributes to eating disorder by sharing unrealistic beauty standards, encouraging constant comparison and ...

Iris Telehealth, a virtual-first behavioral health company, has launched two new technology-driven solutions, its new Virtual Clinic and back-end AI assistant, Iris Insights. The behavioral health ...

Gain insights into behavioral analytics—understand its impact on e-commerce, gaming, and security, and explore its challenges with privacy and data usage concerns.

New research shows that understanding users' intentions—rather than simply increasing data volume—can improve the suggestions generated by YouTube's "black box" algorithms. Subscribe to our newsletter ...

WALTHAM, Mass.--(BUSINESS WIRE)--Trinity Life Sciences, the leader in strategy, insights and analytics for the life sciences industry, introduces a focused Marketing Communications Insights (MarCom ...

WEST PALM BEACH, Fla.--(BUSINESS WIRE)--Comvest Partners (“Comvest”), an operationally focused middle-market private investment firm, is pleased to announce that Your Behavioral Health, a Torrance, ...

Working across entirely different consumer categories showed the same underlying truth: Adoption patterns always trace back to psychology, not features.

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. In today’s crowded digital marketplace, consumers have an abundance ...

Hacking is innovation in its purest form. Like any other innovation, a successful hack requires developing a creative solution to the scenario at hand and then effectively implementing that solution.