Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...

The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...

Dezeen promotion: packaging for children's pens and a make-up set designed to look like an egg carton are among the winners in the Packaging Design category of the 2021 iF Design Award. The iF Design ...

From August 2026, the European Union will begin enforcing a single set of packaging rules across all member states as the ...

Packaging science goes far beyond mere protection and containment. It's a bridge between products and consumers, serving as a powerful tool for marketing, sustainability, and innovation. This is where ...

Dezeen Competitions: The Salmon Packaging Design Competition tasks designers with creating innovative packaging using corrugated cardboard sourced from sustainable and renewable materials. The ...

Medication adherence packaging is no longer a “nice to have”—it’s becoming a core component of modern healthcare delivery. As ...

What makes a product stand out? When your product is lined up on a shelf with your direct competitors side by side, what makes a customer choose yours over the others? Some of it is brand loyalty.