After weeks of scandal revolving around Facebook (FB), and now with a flood of new reporting coming out about the ways in which some its own employees think the company is bad for society, Mark ...

Advertising on Meta presents unique opportunities that Google Ads doesn’t offer. Whether your goal is lead generation or ecommerce, Menachem Ani, PPC expert and founder of JXT Group, shared valuable ...

Effective Facebook engagement boosts organic reach by using smart social media strategies focused on authentic interactions; no paid ads needed. Pixabay, Firmbee Facebook remains one of the most ...

Facebook is the most-used social media platform in the world. It boasts 2.96 billion monthly active users. Most likely, you’re on Facebook and use it often. But is your business on Facebook? Not only ...

This summer, executives at Facebook confronted a daunting task. Years of controversy over its role in spreading misinformation, abusing privacy, crushing competition and undermining democracy had left ...

Many B2B marketers still see Facebook very much as a B2C platform. While many B2B brands do have company Facebook pages, they’re often just ticking a box without actually using this channel ...

I don’t know about you but I’ve been reading a lot about the demise of Facebook recently - well that and big data. I’m not surprised that Facebook attracts so much attention but is Facebook really the ...

Have you noticed that your Facebook/Meta ads result in a drop-off after the budgets are increased? Don’t worry because I come with six crucial lessons that will transform your scaling efforts and ...