Gen Alpha has new demands for their careers and they have surprising strengths and attributes. Discover how we can respond ...

Learn why Nikhil Kamath and other urge entrepreneurs to watch Gen Alpha -- set to wield $1.7T spending power by 2029 -- for ...

Generation Alpha was born into chaos—climate anxiety, AI everything, and a social media landscape that’s both playground and battlefield. They don’t remember a world without screens or a time before ...

As the last of Gen Alpha is born in 2025, this cohort now makes up 24% of the global population. Known as "Gen AI," these ...

For many, it means weird or cringe, according to NBC. It stemmed from “only in Ohio” memes referencing incidents that happen ...

It was nice knowing you, but these six words and phrases need to go, and don't let the door hit you on the way out!

While newer cutting-edge series typically win critical kudos and accolades, Gen Z and Gen Alpha viewers are binge-watching ...

Ana Valdez is President and CEO of the Latino Donor Collaborative, a leading producer of economic data on the U.S. Latino Cohort. Every back-to-school season, American brands flood shelves and screens ...

For years, beauty brands focused on millennials, then pivoted hard toward Gen Z. Now, attention is shifting again. Gen Alpha, kids born after 2010, is quickly emerging as the industry’s next major ...

Zoe Saldaña is trying to understand Gen Alpha. One of her favorite pop culture moments from 2025 was the hype around "6-7," ...

PG movies thrived in 2025, driven by Gen Alpha's theater preference. PG films like "Zootopia 2" and "A Minecraft Movie" ...