The SWOT analysis has long been the backbone of strategic planning since Stanford management professor Albert Humphrey developed it as part of a research project in the 1960s. He proposed it as a way ...

SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats) is a well-established means of thinking critically about a business, its resources, and its environment. Doing an analysis of this ...

As any successful business owner knows, within each challenge awaits a hidden opportunity. Using a SWOT analysis is one of the best ways to identify underlying problems in a business and unearth those ...

Opinions expressed by Entrepreneur contributors are their own. If you’re in marketing or own a business, then chances are you’ve done a SWOT analysis at some point. It’s the 101 in marketing 101, it’s ...

Learn about Porter's 5 Forces and SWOT analysis, tools companies use to analyze the competition, make strategic decisions, ...

When people begin to take an interest in their investments, most of them believe one of two things about stock analysis and selection; either that it is a kind of mystical art, best performed by those ...

SWOT is a handy mnemonic to help corporate planners think about strategy. It stands for Strengths, Weaknesses, Opportunities and Threats. What are an organisation's SWOTs? How can it manage them in a ...