New players receive 7,500 GC and 2.5 SC immediately upon account creation, with first purchase bonuses offering up to 200,000 GC and 100 free sweepstakes coins.

Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...

For two decades, a legendary loyalty program from one of the world’s largest quick-service restaurant chains has been sorely missed by fans. Now, after that long hiatus, Subway is finally answering ...