Snagging the perfect hair color at the salon is a lot harder than you'd think. Going to an experienced colorist is important, of course, but customers also have to do their part to ensure they're ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. But first, let’s talk about clarifying shampoo and what it’s ...

"Unlike the usual icy shades, expensive blond is leaning toward a warmer and deeper tone," Sharon Dorram, master colorist at Sharon Dorram Color at Sally Hershberger, tells PS. "This trend is all ...

Louise Rusk, master colorist and founder of Jes + Lou Beauty, echoes Schwartz's sentiment, adding, "In 2026, expect hair color trends to embrace warmth, personalization, and bold expressions with next ...