By rethinking creative as an interactive educational experience, and not just a promotional message, pharmaceutical brands ...

For the second year of New York City-based NYU Langone’s #TheBestOutcomes campaign, the health system is looking to create short action-packed films without relying on patient testimonials, Medical ...

Treat patients well, in terms of both clinical care and customer service, and they'll have good things to say about you. But you can't expect them to go around praising you to everyone they know. What ...

Patients who have contracted COVID-19 after refusing to get vaccinated against the disease are sharing their regrets on social media, as well as being featured in vaccination campaigns created by ...

Patients can deliver huge impact at life-sciences meetings—but hosts must employ a meticulous, respectful approach with them.

Negative patient reviews can feel like setbacks, especially when they overshadow the time, consistency and care invested in building your reputation. It’s natural to feel frustrated or even defensive ...

Today's question for Dr. Christian Milioto is about patient testimonials and pain assessment. We all know Dr. Christian Milioto from the Western New York Pain Relief and Integrative Wellness Center.

Ellis Medicine credits growth in its bariatric service line to a campaign featuring previous patients and the pounds they lost. When Ellis Medicine in Schenectady, NY, decided to launch a campaign ...

If your online reviews are not reflecting your patient satisfaction levels, it’s a disservice to your practice and to patients. In a 2021 patient review survey conducted by another company I run, we ...

Current and potential patients are taking to the internet to share opinions and make decisions about healthcare providers. Good reviews can convert prospective healthcare consumers into patients, ...

Please provide your email address to receive an email when new articles are posted on . Prospective patients showed that access to photo galleries and testimonials were the most important attributes ...

Patricia Limbaugh was desperate to find care for her husband, whose drinking had spiraled out of control after the death of one brother by suicide, another from a heart attack, and a lot of stress at ...