Without an easy interface for clicking through to purchase, audio and video ads have, until recently, been best suited to upper-funnel brand-awareness campaigns rather than direct response. But now, ...

Let's begin this look at museums in the 21st century by beaming back... to 20th century Amsterdam. In 1952, Stedelijk Museum curator and Director Willem Sandberg introduced the first portable gallery ...

A new technology has been created called Acoustic Barcodes which consist of a pattern of physical notches on an object that when swiped with a finger nail, or the edge of the smartphone, created a ...

Lucknow: In a major step to enhance tourist experience and promote cultural heritage, the Yogi govt is set to launch QR code-based audio tour portals and content at 100 key tourist destinations across ...

Among the many changes brought about by the pandemic is the widespread use of QR codes, graphical representations of digital data that can be printed and later scanned by a smartphone or other device.

Indore (Madhya Pradesh): On International Museum Day, Madhya Pradesh Tourism Board launched QR-based audio guide of seven museums of the state on Thursday. Tourism, Culture and Religious Trust and ...