Rubicon Project on Wednesday announced the private beta launch of Project Awesome, a consumer-centric solution allowing users to control their own digital advertising experience. Rubicon Project will ...
The real-time ad trading platform purchased the two firms on Monday to boost its buying and selling of guaranteed deals, the mechanism which allows advertisers to sell ad space with the understanding ...
When it comes to advertising technology, you can’t get much trendier than combining programmatic, mobile and native advertising platforms. That’s what Rubicon Project and InMobi are doing with the ...
(Reuters) - The Rubicon Project Inc, which provides online advertising services, filed with U.S. regulators on Tuesday to raise up to $100 million in an initial public offering of its common stock.
The pair claim the offering is the “world’s first and only certified COPPA-compliant automated exchange for video advertising”, with the platform able to serve ads across desktop and mobile screens in ...
“Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Ed Carey, VP Demand Sales at The Rubicon ...
Kara Swisher interviews Frank Addante, the CEO and founder of digital advertising company, Rubicon Project, about Google, Possible IPO and the state of ad tech.
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Rubicon Project delivered a strong end to 2019 by increasing Q4 revenue by 17% to $48.5 million, the top end of its guidance to investors. The exchange also highlighted its growth in video as it ...