Execs say DIY OpenAI connections risked pushing CRM data past the ‘trust boundary’ Salesforce users running Agentforce with ChatGPT Enterprise or Edu can now update CRM data directly from the bot, a ...

Eyeing the need for organizations to train their own artificial intelligence models, Salesforce Inc. today is announcing a new feature of its Data Cloud data lake that collects information from a ...

Increased fees for Salesforce’s Connector program are beginning to affect software vendors, potentially raising integration ...

For years, thousands of companies have used Fivetran, a software tool for copying data between various applications and databases, including Salesforce apps. But earlier this year, Salesforce told ...

Salesforce is rethinking its heavy reliance on large language models. Executives say trust in generative AI has declined after real-world reliability issues, pushing the company toward more ...

Salesforce introduced its AI layer, dubbed Einstein, in 2016. More recently, at the Salesforce World Tour event in NYC in May, all the company talked about was generative AI and Data Cloud, its ...

The current CRM scene keeps advancing at a rapid pace, with innovative companies now leaning toward options combining ...

Salesforce is reducing its reliance on generative AI. The company faced reliability problems with large language models.

Einstein Studio can also help enterprises connect their data from Salesforce Data Cloud to third-party AI offerings including Amazon SageMaker and Google’s Vertex AI for model training. Salesforce on ...

Salesforce Inc. co-founder and Chief Executive Marc Benioff is articulating a bold vision for the next era of enterprise software. In an exclusive interview with theCUBE on April 25, Benioff outlined ...

By integrating Informatica’s data capabilities, Salesforce’s Data 360 provides a broader, contextual foundation for AI agents ...