"Can we balance public good with our bottom line? Or are we consigning ourselves to adopting the playbook written by ...

Anyone doubting that shorter is better, at least in terms of how social media is evolving the past couple of years, need only look at statistics measuring the booming popularity with the briefest bits ...

Short-form, user-generated video content surges as a key marketing strategy, demanding strategic investment and planning for businesses. Short videos win: Viewers prefer and engage more with videos ...

Having been a huge fanatic of video games ever since she first got a PS3 at ten years old, Leah Donato is a creative and passionate writer who engrosses herself into writing about all things ...

When it comes to marketing your brand or business online, can you tell your story in 15 seconds? How about six? That's all the time you have when you use one of the new short-video sharing apps ...

Short-form videos are no longer a passing trend – they are here to stay. Short clips on platforms like TikTok, Instagram Reels, and YouTube Shorts have taken over our feeds and continue to thrive on ...

Short-form videos have become the most common media format consumed by Taiwanese, ahead of social media, the Taiwan Network Information Center said in a report released on Wednesday last week. In a ...

Opinions expressed by Entrepreneur contributors are their own. I started popping into my marketing department’s meetings about a year ago. They were doing a lot of great things, but I noticed ...

A vast new scientific review is challenging the belief that endless scrolling through short videos is harmless downtime. The analysis, highlighted in a UNILAD report, suggests that the bite sized ...

Chandraveer, a seasoned mechanical design engineer turned tech reporter and reviewer, brings more than three years of rich experience in consumer tech journalism to the table, having contributed to ...