Unity's CEO just explained why Google's AI can't replace game engines (and he's right)

Unity stock is getting hammered as AI fears escalate.

Unity AI: Unity boss promises casual games by text command

According to Game Developer, Bromberg explicitly spoke of "complete casual games" – so Unity is not promising that blockbuster productions can suddenly be cobbled together via text commands. However, ...

Is Genie 3 a Game Engine Killer? Why Unity’s 24% Plunge Could Be a Massive Opportunity

Google DeepMind’s Genie 3 marks a shift in artificial intelligence (AI) toward always-on systems that generate and sustain interactive environments without pausing. This world model creates ...
Digital Production

RealBlend brings mesh painting back to Unity

For those who don’t know the tool: Unity is a real time engine used for games, virtual production and interactive content.
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Unity’s AI beta could transform how games are made

Unity is taking a bold step in the push for AI-powered game creation. During a recent earnings call, CEO Matthew Bromberg announced that an upgraded Unity AI will enter beta at the Game Developers ...
Digital Production

One click exports and zero patience for menus from Blender to Unreal, Unity and more.

Export Helper simplifies Blender exports to Unity, Unreal and Godot with one click presets and collection based control.