Snap announced that it’s rolling out ray tracing for the Snap AR platform starting today. The new tech allows developers to incorporate light-reflection effects on objects in their augmented reality ...

Snapchat is launching a new Lens that lets users create and edit images using a text-to-image AI generator, the company told TechCrunch exclusively. The new “Imagine Lens” is available to Snapchat+ ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Snap said it is adding ChatGPT to its augmented reality Lenses as AI ...

Dubbed Lens Studio, the self-serve platform will see one of Snapchat's most popular features become more democratised. Members of the public as well as companies can download it, but crucially for ...