Coopetition has major advantages. Here's how small businesses can work together toward a common goal while still competing in other areas.
Author - Sriparna Pathak, professor, China Studies and International Relations, Jindal School of International Affairs, OP Jindal Global University, Sonipat.
Our acclaimed columnist highlights the critical importance of connecting with Chinese FIT travellers well before the peak CNY holiday period and compares how three industry stakeholders fared.
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How small businesses can do better together than apart with coopetition
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